About Insurian

Insurian is revolutionizing consumer protection products for Auto Dealers, Credit Unions, and Financial Institutions.

By combining a digital approach with the highest quality products, Insurian brings a suite of products with unique benefits for auto industry professionals to assist in the following areas:

market differentiation • profit generation • loyalty • referrals


As CEO and Founder of Insurian, Paul is passionately driven to reinvent the value proposition consumers receive when they purchase and finance a vehicle. Paul reinvented and repositioned the product that became the highly successful Hyundai Assurance in 2009 at the height of the economic crisis. With over 30 years' experience in automotive retailing, insurance, administration, and training, Paul is able to leverage his deep and diverse knowledge as he sets out to revolutionize the consumer protection products industry.


As General Counsel and Chief Strategy Officer for Insurian, Keith is a national authority on legal, compliance, and consumer protection issues that face dealers, lenders and businesses in our industry. He is a speaker, consultant, and compliance & technology solutions expert. Keith’s experience also includes being a former regulator, business owner, and technology developer. He has served the industry for over 30 years including working with regulators on TARP, Dodd-Frank, CFPB matters, and testifying in Congress on industry issues.